DRIVING BRAND GROWTH
Welcome to At the Helm Consulting. I’m a Fractional Chief Communications Officer for organizations who don’t have full time communications leadership and need a strategy for brand reputation success, along with mentorship and guidance for their team.
I specialize in executive coaching and market visibility, positioning and differentiated messaging, and strategic communications during enterprise transformation and market inflection points that enhance reputation and drive profitable business growth.
I also coach founders, entrepreneurs, and C-Suite leaders on how to build their brand, earn trust and raise their industry profile to fuel awareness and demand.
PROVEN TRACK RECORD
I am known for leading turnarounds, building high impact teams and revitalizing category leaders like Autodesk, StubHub and IBM Consulting.
Don't let the big brand names intimidate you.
I succeeded in large technology companies because I wasn’t afraid to tame the chaos, influence through cross-functional collaboration, and move with the speed and urgency of an entrepreneur.
I’m the Communications Leader you call when growth has slowed, competition is fierce, investor pressure is mounting and you need to get your market mojo back without increasing headcount.
MEET CLAY
Headquartered in the San Francisco Bay Area, founder & CEO Clay Helm has built and scaled hundreds of brand marketing and communications campaigns for publicly traded technology companies and early-stage startups worldwide.
With decades of corporate and agency expertise, At the Helm Consulting brings a wealth of global technology industry knowledge and proven methods to clients.
OUR SERVICES
At the Helm Consulting partners with clients on breakthrough brand marketing and communications to achieve ambitious growth goals.
Discovery
Strategy Development
I delve into understanding your business and target audience to craft a customized storytelling strategy to reach your business goals through breakthrough communications and brand marketing.
Execution
Implementation
I roll up my sleeves and work side-by-side with your team to execute a tailored strategy, deploying thoughtful programs to reach and engage employees, customers, business partners, investors and policy makers through a variety of earned, owned and paid channels and brand experiences. I employ the latest AI technologies to scale fast and optimize audience engagement and brand resonance.
Monitoring
Performance Tracking
I continuously monitor the performance of your brand and communications efforts tied to business outcomes, making real-time adjustments for maximum impact.
Evaluation
Results Assessment
After each campaign, I provide you with comprehensive results, insights, lessons learned and recommendations for further enhancing your brand's growth.
LET'S TALK
Connect with me to collaborate.
I’m looking to partner with C-Suite leaders that need to ramp up their company, product or executive team’s reputation with bold, fresh strategies without the overhead of global PR agency retainers.
